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First impressions count

Learn why first impressions count and what makes a killer subject line.

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On average, today's consumers receive 40 emails a week from companies they subscribe to. If your subject line doesn't grab their attention you can expect your email to be ignored or, worse still, sent straight to trash.

Get the cheatsheet for key takeaways, including:

  • Learn the five tactics proven to improve your subject lines
  • Discover the best ways to categorize your subject lines for campaigns
  • Be inspired by best practice examples from top brands
  • See how testing delivered amazing returns for New Homes Digital