dotmailer media center

dotmailer’s press coverage archive and media agency contacts.

dotmailer is often in the news and you can read all about it here. Check out articles written by major global publications, and don’t hesitate to get in touch with our communications agencies for more information.

141 articles found

#TemandoTips: inspired from Hitting the Mark Australia

Aparna Gray, Head of Marketing APAC at dotmailer, shares her top #TemandoTips. Commenting in Temando, Aparna discusses the Australian edition of Hitting the Mark, delving into the top-level findings and marketing practices of Aussie retailers.  

Nine top GDPR tips for email marketing

IT Pro highlights the ways businesses can stay on top of GDPR, with supporting commentary from Skip Fidura, dotmailer's Insight & Strategy Director. In what's been a period of fear-mongering in digital marketing circles, Fidura argues that there's no need for businesses to panic. 

Hints of excellence, but few Australian retailers deliver great email marketing experiences

Some leading Australian retailers demonstrate strong capabilities in email marketing, but few do so across the board, and stand out performers remain the exception and not the rule. Most retailers are still leaving substantial money on the table by failing to execute the basics well.

GDPR is an opportunity for SMEs

GDPR, easily thought of as punitive and draconian, should instead be considered as an opportunity for SMEs to become better data stewards, comments Skip Fidura, Insight and Strategy Director at dotmailer.  

Businesses are still struggling to use digital marketing tools effectively

London loves Business draws out key themes unearthed in dotmailer's 2018 Hitting the Mark report. The study found that two-thirds of brands are still not using any form of audience segmentation, failing to take into consideration the individual preferences and needs of their customers. Subsequently, they're inspiring little action in the inbox.  

 

Press enquiries