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Smarter. Better. And now even Faster.

Introducing a new-look dotmailer, designed to empower marketers to achieve excellence. We’ve made it easier to find what you’re looking for, and it’ll look great no matter how big your screen is. 

But it’s not just a new look; we’ve made some improvements under the hood, too. We’ve upgraded our infrastructure in our European region so you can send emails at even greater speed. Plus, we’ve made our Segment Builder even faster, so you can target more customers in less time.

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Achieve excellence with automation

Automation is at the core of a great marketing strategy, and to empower you to achieve excellence we’ve increased the number of automation programs available in all dotmailer accounts.

If you’re not using automation yet, we’ve made it even easier for you to get going. In your account you’ll find three new automation templates. Create a welcome program – a great way to introduce your brand, shout about your USPs and gather valuable data; celebrate the birthday of your contacts by showing some love or gifting a special offer, or reach out to contacts that haven’t interacted with your emails with a re-engagement campaign. These new templates will help you provide exceptional customer experiences at mass scale.

Already using automation in dotmailer?

Good news: we’ve picked up the pace for your program-building, too. You can now copy your program nodes at the click of a button, making it quicker and easier to build out complex decisions.

Take a look

Right on schedule

All of your campaigns start with an audience and we know how crucial it is to feel confident in your contact data. We’re bringing you greater flexibility with the scheduled contact importer, providing you with a new way to add and update contacts in your dotmailer account. If you collect information offline, or if you have a system that doesn’t connect to dotmailer’s API, our new scheduled import tool lets you automatically upload contacts via secure FTP.

You can choose how often to import contacts from the chosen location, and if a contact already exists in your dotmailer account they’ll be automatically updated with any new information.

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Zapier

Zapier brings the muscle to integrated processes, allowing you to employ automation across 750 apps. Easily access and begin nurturing leads from your other channels, like Facebook and Twitter, from inside your dotmailer account. Automate emails following PayPal payments and failures, or get instant notifications on Slack when someone completes a dotmailer survey.

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Mobile first

With more and more customers accessing their emails via smartphone, mobile optimization is no longer a nice-to-have; it’s a necessity. Smaller screen sizes and disparity between email clients mean that having a flexible campaign design is crucial for driving ROI.

When building with blocks in EasyEditor, you can now select whether that block is shown on mobile devices, desktops, or both. This allows you to deliver the right content perfectly designed for the device it’ll be viewed on.

Find out how

Resources without barriers

We’re dedicated to providing free educational content that’s relevant to your challenges. So whether you choose to download one of our best practice guides, or join us at one of our weekly events, you’ll always have access to the expertise you need in a format that works for you. And did we mention it’s all unreservedly free? It’s all unreservedly free. 

Check out our resources hub

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