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dotMailer is a member of the IAB

Internet Advertising Bureau

What's more, our MD sits on the IAB's E-Communications Council.

Our MD Tink Taylor is an active member of the Internet Advertising Bureau's UK E-Communications Council and was instrumental in forming a coalition between the IAB and the DMA.

The first step of this coalition was the IAB's endorsement of the DMA's email marketing best practice guidelines.

The IAB’s endorsement marks an important step towards establishing a consistent industry approach to email marketing standards and having Tink as a member of both councils was instrumental in bringing the two bodies together.

Tink is also an elected member of the DMA's Email Marketing Council.

For more information about the IAB visit their website.
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